Casio – the electronics giant of calculators, watches, musical instruments, projectors and other electronics consumers goods. Casio was keen on reinforcing the digital presence for six of their major brands in the Middle East (G-Shock, Baby G, Edifice, Casio Calculators, Casio Musical Instruments, and Casio Middle East). Elephant Nation built the digital marketing strategy for each sub-brand of Casio in the region and executed the plan in terms of content development, community management and creative visual designs. Elephant Nation had also executed the digital strategy by launching multiple social media campaigns to develop awareness and engagement for the brand. Many of those digital campaigns were complmented by designing and developing a microsite for the brand to enhance the user experience and engagement on Casio’s social media channels.

Digital Strategy
Social Media Management
Social Media Campaigns
Content Creation
Video Production
Website Design & Development
Live Events Coverage

Live Coverage

Social Media

G-Shock, Baby-G, Edifice

Casio Musical Instruments

Casio Education – Classwiz App

Website: Projectors

Website: Calculators

Website: Casio Forum